FAQ

Where will the accelerator program be held?

Imago will run its accelerator program in The Bureau Dubai, a social work space at Souq al Bahar, Dubai.

Do I need to be in UAE to participate?

Yes. In the first chapter we’re looking for only UAE based participants.

What level of time commitment do you expect from the founders/key management?

We realize you have a running business. But part of the growth philosophy is that you spend more time “on” your business, as opposed to “in” your business. We expect you to dedicate at least 40 hours per week towards Imago, but you benefit a whole lot more if you dedicate more of your time to the program.

How many members of the team should be part of Imago?

This is completely your decision. We recommend having at least 2 members being represented at Imago so you can have each other’s back if something comes up.

How much does it cost to register to the program?

A nominal fee of $300 will be charged for applying to Imago Growth Accelerator. Additionally, a Course fee of $3,000 will be charged if you’re shortlisted to the program

How many F&B Outlets does Imago fund?

We are looking to fund between 10 companies in the first chapter.

How much funding will you offer?

Imago accelerator is working with a fund of $10 million. We aim to invest between $0.5-1.5 million in each concept.

Will each company that gets selected be funded?

No. Upon the completion of the planning stages, you will pitch to our group of investors. Only companies that are successful at the pitch round will receive the funding.

What equity do you expect in return for the investment?

Based on your growth plan and preliminary valuations, investors will negotiate to acquire between 10-30% of your company.

On what basis do you select participants?

We have an exclusive Selection Panel that selects participants based on their management team, current finances and the scalability of the concept itself.

How can I participate in Imago?

Fill in the application form to participate for the program.

How can I get more information on Imago Growth Accelerator?

You can email us at info@imago.ae with any questions you may have and a member of our team will get back to you.